Indochine is proud to be the master distributor of the Happy One Mori project.

For the first time, a project kick-off ceremony was held simultaneously in both the North and South, attended by nearly 3,000 sales professionals. This event marked Van Xuan Group’s determination and strategic vision in creating new homes with their latest project, Happy One Mori.

Two Locations – One Spirit: Breakthrough – Explosion – Determination

On the morning of October 10th, the atmosphere at both the North and South venues was electrifying. Over 3,000 Mori Ambassadors gathered for the Happy One Mori project kick-off — one of the largest launch events in the Q4/2025 real estate market.

In Hanoi, the Daewoo Hanoi Hotel was fully packed with more than 500 Mori Ambassadors from leading distribution agencies, including the Northern Master Distributor – INDOCHINE, and strategic distribution partners such as Dat Xanh Northern, Thang Long Land, MSH Group, Imperland, Redland, An Vuong Invest, BDS Kinh Bac, and Nha O Ngay Vietnam.

Unlike previous kick-off events, the Happy One Mori project launch truly felt like a vibrant festival. Mori Ambassadors were not only inspired by speeches from the developer and master distributor leadership but also “armed with bags” to receive a variety of exciting gifts: lucky red envelopes, gift vouchers, and premium minigame prizes. The spirit of “gifts upon gifts, money brought home” filled the hall, creating an atmosphere that was both professional and lively — a blessing of fortune and momentum for the entire sales team from day one.

In the South, the atmosphere in Ho Chi Minh City was even more dynamic, with over 2,500 Mori Ambassadors united in a common goal: to introduce Happy One Mori — the new standard of expert living at Saigon’s Northeast gateway — to customers and investors across the country.

With a dual-venue format in the North and South, the Happy One Mori project kick-off marks a significant milestone, demonstrating the strategic vision of developer Van Xuan Group in expanding the Happy One brand nationwide and solidifying the position of this high-quality residential and investment real estate line.

Inspired by the philosophy of “planting seeds of happiness – opening prosperity,” Happy One Mori is positioned as a project defining the standard of expert living, where residents enjoy green spaces, modern amenities, and a balanced lifestyle between work, relaxation, and entertainment.

At the ceremony, Mr. Doan Van Minh – Chairman of Van Xuan Group – shared:
“Happy One Mori is not just an apartment project, but a place to plant seeds of happiness, secure homes, and sustainable prosperity. Every Mori Ambassador today carries the first seeds of happiness to our customers, helping realize the dream of homeownership with premium apartments at a rare starting price of only 38.6 million VND/m².”

INDOCHINE – the “extended arm” of Happy One Mori in the North.

As the Master Distributor, INDOCHINE plays a strategic bridging role between the developer Van Xuan Group and the Northern investor market — a group of clients with vision, mindset, and available capital, seeking opportunities to invest in the South as inner-city real estate prices remain elevated.

Sharing insights on the cash flow trends of Northern investors, Ms. Le Thi Hang – CEO of INDOCHINE – stated:
“Northern investors always have a strategic perspective and the ability to quickly capture market trends. As the flow of capital toward the South continues to strengthen, we believe that Happy One Mori — with its strategic location at the Northeast gateway of Ho Chi Minh City and a rare starting price of only 38.6 million VND/m² — will be the top choice for investors seeking a product that combines both residence and sustainable returns.”

According to experts, the southward flow of capital from Northern investors is intensifying in 2025, especially as Ho Chi Minh City prepares for a new growth cycle driven by plans to merge and expand the Northeast mega-urban areas. In this context, Happy One Mori is considered an ideal “falling point,” with a prime location, superior amenities, transparent legal framework, and a starting price regarded as “extremely rare” — only 38.6 million VND/m².

Within the framework of the kick-off ceremony, the Northern Master Distributor – INDOCHINE – officially signed partnerships with strategic distribution agencies, reaffirming the strength of alliances and collaboration among reputable brands in the industry, promising to make Happy One Mori one of the most outstanding projects in the North.

The Happy One Mori kick-off concluded in a vibrant, energetic, and determined atmosphere. Nearly 3,000 Mori Ambassadors are now ready to embark on the journey to conquer the market, spreading the expert living standard to customers nationwide.

With its scale, vision, and well-planned strategy, Happy One Mori promises to become a new symbol of quality residence and investment in Ho Chi Minh City, where every resident can not only “live,” but “live with quality” and “live like a professional,” reflecting the spirit conveyed by the kick-off event.